nike

JuJu Watkins And LeBron James Partner For Signature Shoe Release

The USC star is the first athlete to co-create a shoe under the LeBron NXXT brand.
03/24/2026

Solange Knowles Lends Her Quiet Cool to the New Jacquemus and Nike Campaign

The Jacquemus-styled Moon Shoe is expected to sell out fast.
03/10/2026

How Sheryl Swoopes Kicked Down The Door For Women In Sports

To kick off Women’s History Month, we highlight Sheryl Swoopes, the first female athlete to land a signature shoe deal.
03/02/2026

LeBron James Faces Intense Backlash Over "Tone-Deaf" MLK-Inspired Nike Sneakers

Critics are slamming James and Nike for a new sneaker design inspired by the motel where Dr. Martin Luther King Jr. was assassinated.
01/21/2026

Mamba Legacy Lives On: Vanessa Bryant Surprises LSU Women’s Basketball With Exclusive Kobe 5 Protros

Vanessa Bryant continues to champion women’s hoops, gifting the LSU Lady Tigers a stunning three-pack of Nike Kobe 5 Protro PEs.
12/19/2025

Sneaker Free Agent Steph Curry Rocks A'ja Wilson, Kobe Shoes

After separating from Under Armour, NBA star Stephen Curry is celebrating sneaker free agency by wearing diverse footwear, including the signature shoes of WNBA MVP A'ja Wilson and Nike Kobe models.
12/16/2025

LSU, Nike Launch Elite NIL Program for 10 Top Athletes

LSU and Nike announce a long-term extension and launch the 'Blue Ribbon Elite' NIL program, including deals for 10 top Tiger athletes.
12/12/2025

The Ultimate Assist: Juju Watkins Drops Signature Kicks and Gifts One to Every Teammate

By making her custom-designed, gold-and-maroon Nike sneakers a surprise gift for her teammates, the USC star is setting the new standard for influence, generosity, and team culture.
11/21/2025

Jordan Brand Opens ‘World of Flight’ in Philadelphia

Located in Center City, the store pays tribute to Philadelphia's basketball roots and Michael Jordan's iconic legacy.
10/13/2025

Ja Morant Almost Injures Himself In Dunk Attempt In China

The two-time All-Star was on tour to promote his latest sneakers when he attempted to dunk over his father, Tee Morant.
07/31/2025

Faith Kipyegon's Historic Attempt Ends Just Shy of 4 Minutes

The 3-time Olympic gold medalist ran a mile faster than any other woman in history.
06/27/2025