Hurri Haran is one of the freshest artists out of New York right now, but for him, it feels like he’s been working toward his moment for a long time.
The East New York, Brooklyn native released his first official video for a song called “Beyoncé,” which is all about the love, infatuation and the third-person view of time’s passage through one’s life. It could also be a portion of the microcosm that is Haran’s career up until now.
The 22-year-old Trinidadian-bred afro pop singer has been working on music for the past six years – some of which has been uploaded to streaming platforms like Soundcloud but was never released in an official capacity. Part of his love of performing and creating music came at a very young age with his brother at their childhood home.
“We would literally sing hit songs, whether it was from Nickelodeon, Disney, Chris Brown, anyone. I would sing the whole song and be like, Tell me how I sound,” Haran told BET during a recent sitdown interview in Brooklyn. “He said it’s not great but it doesn’t sound bad, just not the best, which is funny honestly. But that didn't discourage me.”
Eventually, Haran would hone his craft to the point where he was comfortable enough to hop on shows and record his own music. It’s something that’s taken him over half a decade but taught him what kind of music he really wants to record and not to move away from that vision.
“There's a time where, for a good month or two, I was recording at my grandma's house, and almost every beat I picked out to me that song was, Yo, like this, I'm very comfortable, I'm not second guessing this music,” he explains. “It's not only making music, [I’ve] been trying to master the other elements as far as picking out songs, how to deliver on them, how to sing on them, like just certain other things.”
For Hurri, part of his song structure process and lyrical acumen involves creating a dialogue with the listener or himself. The musical elements of his mind, he believes, are very powerful and aren’t contained only simply after hearing instrumentals or a melody.
“It's like having a conversation with the listener and just singing it out,” he notes. “I always used to do that when I'm reading a book or whatever. [For] some reason in my head I'll just sing out the words I have seen while reading. The words might not rhyme or have any structure, but I was singing this sentence, but that's kind of the power behind words, sound, vibration and frequencies – just knowing what you want from it, what the goal of it is and really just commanding it.”
Those years of practice have all culminated in the release of “Beyoncé,” a track that has been sweeping throughout Brooklyn, earning Hurri an appearance on On The Radar Radio, the attention of Hot 97’s DJ Drewski, Power 105.1’s DJ Suss-One, landing him on Rap Caviar’s Instagram account, and gaining him shows throughout New York. But even the June-released single didn’t come without trepidation.
“I sat with ‘Beyoncé’ for a year and that song always felt new to me, it always felt good,” he explains. “So I was like let me share this with the world because if I make a song for myself, if get tired of it myself, there might be a chance that people get tired of me quicker than I could of myself.”
The video for the dance-inducing afro pop offering features Haran with a large group of friends, family, and Brooklyn’s general public who were spawned to show out for the shoot after the singer let everyone know where and when to be for it. Shot in front of a Bushwick bodega and with plentiful Trinidad and Tobago flags being waved in the background, the personality screams hit of the summer, even though most people are still catching it all for the first time.
From here, Haran says he plans to drop more singles in anticipation of a full project. But that, he notes, will also only come when the time and circumstance presents itself.
“Music is my love, so I'm always just gonna continue to record regardless if I’m dropping one single every other month – not EPs and stuff like that, but I'm going to record as many songs as I can, every chance I get just because I love making music,” he says. “The goal is to not ever have myself in a position where I'm struggling to find that next hit. I record as much as I can just so I can sit on hits instead of fishing for it.”