The 2019 Creative Arts Emmy Awards was this past weekend, September 14-15, in Los Angeles.
The ad was produced by veteran Nike ad agency Wieden+Kennedy. Kap had a role in the creative process and, according to the report, is excited about the win.
The commercial features Kap doing voice-over with lines, like:
"Don't picture yourself wearing [Odell Beckham's] jersey. Picture OBJ wearing yours."
"And, if you’re a girl from Compton, don’t just become a tennis player. Become the greatest athlete ever. Yeah, that’s more like it."
Kudos to Nike and Kap.
Clearly the initial backlash from the Kap-Nike partnership and ad campaign didn’t impact the vision and goal of the ad campaign.
(Photo: Matt Winkelmeyer/Getty Images)